Audience demand new, engaging, high quality content. It�s important for hosts to re-examine their webinar strategies to maximize the impact of their webinar programs and deliver the biggest ROI.
Your audience is becoming mobile and sophisticated. They want new content, as well as new ways through which they can stick to the webinar. For this you need to revise your webinar techniques.
? Conduct a live Q&A session:
Webinars also allow marketers to present live, as well as recorded webinars for their audiences. The major advantage of hosting a live webinar is that host can engage and interact live with the audience attending the webinar, and that will increase the chance of gaining leads. It gives attendees the possibility to ask questions, see live demonstrations, and take part in live polls.
? Create an informational landing page:
page. Use your company profile to promote this by updating statuses related to it.
? Conduct polls to gain instant reviews:
Make a remarkable landing page on your website and add an eye catchy headline, list your product benefits and use a call to action button. Landing pages influence sales. They help you show who you are and what you are offering. Plus, it�s the place from where you get direct traffic and a visitor�s complete information via a lead generation form.
? Don�t forget to include twitter hash tags in pre and post emails sent to your participants, and encourage them to do the same.
Highlight the topics that will be covered and let participants know when you�ll be holding the Q&A portion of the webinar. Follow the agenda closely and stay on track. If you have more than one speaker, make sure they know when their turn is. Let the participants know who the moderator is. It is the moderator�s job to keep everyone on track, so make sure you choose the right person for the job.