Send them invites for your webinars or whitepapers. Send an email regarding it, and wait for their response on it.
? Generate new leads:

There are many strategies you can follow to generate leads with a webinar:
? Market your webinars through social media:

To gain the trust of an audience, you can conduct polls, measure the market and make adjustments according to demand. These polls will help gain feedback from your registrants about your products and services, and get important information to make decisions.
The best way to evaluate your topic is to conduct a live Q&A session. The audience gives their opinion about the topic you have selected and asks various related questions that will help you to create the perfect strategy for your webinar.
Try to attract customers by offering them something in return for registering and attending your webinar. You can run a contest related to the webinar using social media.
? Send reminder mails:
? Create an agenda and stick with it:
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