Once you have invested in resources, subject experts, promoting and hosting the webinar, it is the time to increase its impact over your target audience. A high quality webinar recording is the best way to generate a high return on investment for a webinar.
? If your business has a group on Facebook, make use of this group to post specifics of the event along with the link to the registration
? Develop great content:
? Make an email list:
How to get traffic towards your webinar
? Select the appropriate day and time for hosting a webinar:
Try to make a convincing invitation to drive registration. Don't give them a reason to feel like your invitation is a corporate "fill in the blank" form. Target a specific segment and make a personal connection, so you can retain them longer.
? You can also give a preview of your webinar on LinkedIn along with a blog around it, instead of directly promoting the webinar. You can also create sponsored updates and standalone ads to advertise on LinkedIn.
? When to go for on-demand presentations:
Traffic or the number of attendees for the webinar should be near or the equal to the limit of attendees allowed for the webinar. For getting targeted traffic towards your webinar, follow these steps:
How affiliates can take advantage of webinar marketing
? Webinar helps generate a massive following for your brand, and Google+ enables you to host on hangout for free.
Remarketing allows you to re-engage with visitors which are no longer active on your website. Remarketing helps regain your previous prospects and reduces losses.
Choose an appropriate day and time for hosting a webinar. Look for when you will receive the most traffic. To maximize the attendee rate, experiment with different days and time slots and learn the conversion and attendee rates.
Use mobile technology for your webinar, so your audience doesn�t have to go to their desktop to view the webinar. They can access it from anywhere. Maximize the impact of your webinar by using the best platform for holding live webinars.
For a webinar host, content and attendees are the biggest concerns whenhosting a webinar. Both host and attendees can be from anywhere on the globe for a webinar.
If you have a great product, then you can sell it by hosting a live webinar. If the host or presenter has complete knowledge of the product, then it�s a double advantage, because they can resolve any issues the registrants have with the product during the live webinar and build trust with the attendees.
Take time to craft your marketing copies for your webinar. This copy can also become part of your landing page and other marketing tools. The title and content of your webinar copy should describe each and every detail about the webinar, like what the attendees would gain from this webinar, etc.
Your audience's time is valuable, so be sensitive to it and honor the time constraints that you�ve advertised for your webinar. While it�s not uncommon for many webinar attendees to arrive late, it�s still best to