? You can also give a preview of your webinar on LinkedIn along with a blog around it, instead of directly promoting the webinar. You can also create sponsored updates and standalone ads to advertise on LinkedIn.
If you have a company blog, it can be the best place to announce your webinar. Through blogs, you can target your audience by discussing how to register for the webinar and the webinar content itself.
page. Use your company profile to promote this by updating statuses related to it.
? Webinar helps generate a massive following for your brand, and Google+ enables you to host on hangout for free.
? Renew and improve webinar techniques:
The best way to evaluate your topic is to conduct a live Q&A session. The audience gives their opinion about the topic you have selected and asks various related questions that will help you to create the perfect strategy for your webinar.
? Send a Thank you email after registration:
Webinar is the simplest method to establish relationships, but don�t forget to inform your clients about your proposals and production, so they can make a better decision. Webinars offer you a way to spread awareness of your organization�s upcoming and previously launched product and services.
You can promote your webinar via social media. Post something related to your webinar continuously on social media, so your audience stays connected to your event.
? Why you should use a webinar:
Webinars are one of the best ways for content management. Your audience prefers webinars, because they are getting information and high quality content from them. Webinars are an essential communication tool for generating demand, building customer loyalty, driving website traffic, increasing brand awareness, generating leads, and providing ongoing customer education.
? Brand Awareness:
Follow up emails can help you connect with whom you are targeting and generate a better ROI without spending much.
Use the information gained from marketing automation to reactivate your old leads. Build a list in accordance to their purchase, activity level, website activity level, etc. This information will be helpful in reactivating your old leads.
How to get traffic towards your webinar
? Create an agenda and stick with it: