? Use Webinar tools:
Send them invites for your webinars or whitepapers. Send an email regarding it, and wait for their response on it.
? If your business has a group on Facebook, make use of this group to post specifics of the event along with the link to the registration
? Craft your copies:
While crafting your marketing strategies focus on your CTA, because it helps grab the interest of your clients. Use appealing calls to action to grab the attention of your target audience.
People attend webinars for the quality content they will be receiving from it. Don�t dedicate your entire webinar to promoting your product and services, rather provide your audience with top quality content along with a relevant and targeted sales pitch at the end of the webinar.
? You can also give a preview of your webinar on LinkedIn along with a blog around it, instead of directly promoting the webinar. You can also create sponsored updates and standalone ads to advertise on LinkedIn.
Webinars are a lead generation tool today. Many businesses are taking advantage of webinars to convert their prospects into leads. They directly
Things you need to know before hosting a webinar
? Increase Conversion Rates:
? Reduce loss:
Be clear about what you are delivering. Generate an informational landing page and clearly outline all the basic information about your webinar and firm. Also, highlight how attendees will benefit from this webinar.
? Conduct polls to gain instant reviews:
? Conduct a live Q&A session:
Use the information gained from marketing automation to reactivate your old leads. Build a list in accordance to their purchase, activity level, website activity level, etc. This information will be helpful in reactivating your old leads.
? Get sponsors:
? Make a landing page:
? Allow time for Q&A: