? Customer engagement tool:
? Send follow up emails:
Use the information gained from marketing automation to reactivate your old leads. Build a list in accordance to their purchase, activity level, website activity level, etc. This information will be helpful in reactivating your old leads.

? Create an informational landing page:

Be clear about what you are delivering. Generate an informational landing page and clearly outline all the basic information about your webinar and firm. Also, highlight how attendees will benefit from this webinar.


present their products and services to targeted groups, so they can generate interest in their brand and their audience can get some benefits from it.
? Webinar helps generate a massive following for your brand, and Google+ enables you to host on hangout for free.

Tips to make your webinar more successful
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