To simply run a webinar, there are options available like GoToWebinar, GatherPlace, Freebinar, WebEx and many more. All you need to do is set a date for the webinar and send invitees a link to a sign-up page.
Webinars help drive sales, generate leads and earn profits for the host. Webinars convert better than any other mode of sales. There are many ways of increasing your customer base, earning profits and make money from webinars, and these are explained below:
Choose an appropriate day and time for hosting a webinar. Look for when you will receive the most traffic. To maximize the attendee rate, experiment with different days and time slots and learn the conversion and attendee rates.
You can promote your webinar via social media. Post something related to your webinar continuously on social media, so your audience stays connected to your event.
An important promotion tactic is email marketing. Inform your subscribers or email list about the upcoming webinar at least seven days before you go live.
Use mobile technology for your webinar, so your audience doesn�t have to go to their desktop to view the webinar. They can access it from anywhere. Maximize the impact of your webinar by using the best platform for holding live webinars.
? Have an attractive and efficient topic:
Everything has been done, now you need to make an operative landing page to hold your prospects. Keep it simple, so more people can sign up for your webinar.
Include Q&A sessions and other discussions as a perk for your membership sites. You can also organize paid Q&A sessions for your audiences with you or other experts associated with you.
? Don�t forget to include twitter hash tags in pre and post emails sent to your participants, and encourage them to do the same.
If you are about to launch a product, hosting a live webinar for this could be very beneficial to promote the product with your attendees. Launch � week webinars can be a great way to introduce your product and you can give them free content, sell products or programs.
If you don�t have an appropriate and attractive topic, it will become really hard to get people to attend your webinar. Select topics that are catchy and define your webinar, so people look for the webinar. While selecting a title, look for the most relevant keywords that can also be used in blogging about the webinar.
? Focus on your CTA:
Traffic or the number of attendees for the webinar should be near or the equal to the limit of attendees allowed for the webinar. For getting targeted traffic towards your webinar, follow these steps:
Content is the reason people register and attend your webinar, so without great content, either won�t get people to show up or you won�t get them to come back. Carefully select your topic/title/speaker based on your target audience�s interests and needs, as it relates to what your firm does. Generally speaking, webinars are intended to be educational�not �salesy��so be sure that you create content that your audience finds helpful and valuable.